Branding: salty couture jewelry line

Salty Couture_Green Bay_JewelryI love branding sessions – I love meeting entrepreneurs and getting to know their brand identity.  I think a lot of this passion for branding came from my minor in design while getting my bachelors degree.  Working in graphic design taught me technical abilities, but more importantly, it taught me how to express a mood and to see touching points of a company as a seamless story.  For me, this means building an overall vision and following through with it for everything from lifestyle to product shots.

When I met with Shanna, we got along right from the beginning.  Her jewelry line, Salty Couture, is about a sort of natural glamour – a wind in your hair, out on the town kind of beauty.  There is something so appealing about this fresh and expressive form of jewelry and company philosophy.  Danielle was our talented model and her carefree beauty was exactly what we needed – a special thanks to her! All images will soon be a part of Shanna’s website and social media sites, but in the meantime, her jewelry is as gorgeous as ever – check it out here:

Leave a Reply